Marketing News

NYX Professional Makeup Marks 25 Years in Business with Pop-Up

Highlights include the brand’s butter gloss, fat oil lip drip and matte setting spray.

NYX Professional Makeup is celebrating 25 years in business with an immersive pop-up experience on Friday, July 26 in the brand’s hometown of Los Angeles, CA. To celebrate the milestone, NYX Professional Makeup is hosting a sensorial playground of beauty with exclusive giveaways, photographical moments and more. Founded in 1999, NYX professional Makeup was created to fill a gap in the market for high-quality beauty products at affordable prices. NYX Professional Makeup has stayed true to i...

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